Why good unique content is important for driving traffic!

Nearly all businesses today have appreciated the impact internet marketing can have on them, for example www.edisonroofingexperts.com. You can no longer use only traditional methods of marketing and expect to beat your competitors who are using online marketing platforms. Building a businesses website that either offers online sell or advertises what you offer is the first step. The next step is to ensure that your online presence is high so that your targeted customers can find you. To drive traffic to your business, you need to have a website that has relevant content.

Implementing Search Engine Optimization

The simplest way of being found online easily by millions of interested clients can be a reality by having an optimized website. This helps in driving traffic to your site which will in turn convert visitors to buyers. That can only happen when the right an SEO techniques are used together with relevant content. Highly optimized contents will always be noticed by the major search engines and this will ultimately improve the website ranking. If you don’t have the expertise to make content for your site and implement optimization techniques, you can hire a professional.

Why Duplicate Content is Bad

You should know from the word go that your business is not the only online entity offering a particular product or service. This therefore means that there are millions of related businesses and to be relevant, you have to implement unique content so that search engines can give you a high ranking which is an added advantage. To get many prospects, you will therefore have to maintain an optimized content that is changed time after time.

Disadvantage of Duplicate Contents

Contents which are under optimized will mean that your targeted clients won’t find you easily and this directly implies loss of revenue. When that content doesn’t offer value to the visitors, they will walk away. The last but not the least is that bad content will be getting you the wrong traffic and this will be like “killing” your business.

Monetization

In this article, I will give you some basic information on three different ways you can monetize traffic to your website.

Why is this important? Simple. Traffic means nothing unless you can monetize it. More traffic does not necessarily mean you make more money.

You should keep in mind that some of these methods will require more work than others. You will need to experiment to see which method is best for you.

Let’s get started!

1. Google AdSense

This is pay per click advertising. Basically, you put a code on your website and AdSense will display ads that are relevant to your site. For example, if your site is on coffee, AdSense may show your visitors ads for coffee beans, coffee filters, coffee machines, or books about coffee. When someone clicks on the ad, you earn money. From what I know, it can be $0.05 to $5.00 per click. Of course, the more traffic you get, the more you’re likely to earn. According to webgilde, you get 68% of the amount an advertiser pays Google.

You can sign up for AdSense (You will need a Google account)

2. Sell a Digital Product (using an e-book for example)

The obvious advantage of selling an e-book is that you get 100% of the profits since there is no middle man who takes some of your earnings as commission. It is very important to make sure you have a good quality e-book before putting it up for sale. People will talk and word will get around about your amazing or terrible e-book.

3. Ask for Donations

This is a good way to make some money, just don’t expect much! The key to getting donations is first to provide helpful information, second to tell your readers exactly what you need funds for (hosting, product creation, etc.)

I hope you found this basic guide helpful. Good luck with monetizing your traffic!

How to Increase Website Traffic Using These Social Networking Sites

Why is it important to learn on how to increase your website traffic?
Without traffic, your business website cannot make you money or reach the customers who are looking for your products or services. Fortunately, social networking sites can help.

Many people always use blogs and websites as a way to create a passive form of income or to promote their offline business. In order for you to do this, you should spend some time creating good content, linking and perhaps adding some affiliate programs to the mix.

When it is all done, however, you still need one very important thing–traffic!

You can have the best website in the world filled with relevant content, but if no one ever sees it, there will be no monetary results. This is one specific area where social media will actually help you to increase website traffic.

Twitter

If you’re going to be doing anything with your business on the web, you should have a Twitter account. If you have never used Twitter, it is a social media platform in which you gather followers and follow your favorite posters. These can be your neighbor, best friend, celebrity or just someone you happened across on the internet.

Once you have an account, you post little bits of information or direct them to helpful information on your website. If the content is interesting to your followers, you will soon find a good deal of increased traffic on your website.

Research also reveals that people are much likely to buy products and services from a company that they follow on Twitter or Facebook or any other social site they follow. This makes it a very attractive marketing tool.

Facebook

The most-popular social platform today is Facebook. If you are participating in online marketing, this platform could be very helpful to your success. Start out by creating your profile and ideally a business page that highlights your product or website.

Next begin gathering friends; these will be people that can view your profile, comment on your page and best of all check out all the new stuff on your company website. This method alone can drive tremendous amounts of traffic to your website or blog. More traffic generally means more business!

It is important to realize that in order to really make this work you will have to be an active participant on Facebook. You are building your business through relationships. Promote your links but do not forget to reciprocate by commenting, linking and sharing what others are doing as well.

Get Started!

You do not have to join every social network out there. It would be better to be an active participant in a couple of good networks than to just have an account on them and never really interact with your potential customers or clients.

Begin with Facebook and Twitter and then follow to others like YouTube, LinkedIn or others when you have the opportunity. The investment of time that you put into social media will pay off in more website traffic and more business!

Why Website Traffic Is Important

Website traffic is a key aspect in online marketing and a very important ingredient to success in your online home business. Internet businesses survive on traffic and traffic generation is what every success-conscious marketer does, from time to time, to grow their businesses. But do you know what your visitors do when they are on your website? Do you know how they behave on your site?

As you track your website traffic, focus should be more on analyzing or interpreting the data your web traffic tracker gives you. You should spend your time on interpreting this data to give you a good sense of direction in your marketing endeavors. I would therefore like to share with you six key aspects to consider and hints on how to interpret each of them.

1. Popularly visited pages.

By popular pages, I mean pages that receive visitors most and are liked more than other pages. What are the most popular pages? Why are they visited? Which pages are not visited or overlooked? Why aren’t they visited? Are the pages you would like your targeted audience to visit being visited? How many people visit them in a day, a week and in a month? Those pages that are popular, do they generate income for you?

2. Length of the visits.

This refers to the amount of time your visitors spend on your website from the time they come up to when they leave. How much time do they spend on your site? Why that time? Are they visiting your site for the first time or they are returning visitors?

Spending very little time means there is a problem, which you need to work on so that they can stay longer. For instance, you may consider making improvements on your site by providing quality content, having videos, redesigning your site to improve its appearance, improving its loading time and many others.

3. Keyword or keyword phrase analysis.

Your website traffic should focus more on studying the keywords used by searchers to get to your website. That should be taken as a serious issue because getting free targeted traffic from search engines depends entirely on the keywords people enter to find you. Which keywords are mostly used? Which keywords are not used but if used would bring in more visitors? What’s the page rank of the keywords used?

To wind up, I would like to strongly recommend to you to track your website traffic and the activities done by people on your site. It’s only when you can make meaningful decisions pertaining to your promotional campaigns that you can tell what works and what doesn’t and how to improve. Use the information to work on your business, to grow your online home business. Always think tracking your website traffic to grow your online business!